Truth In You Yelena Kaganovsky Reveals Life Experience, Family, and Success

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Guest who’s back again for another awesome career interviewer!

My interview today is the lovely Yelena Kaganovsky.

If you don’t know Yelena. She is a successful entrepreneur that is guiding individual in their personal/business life. She has finish college with a BS in fiance, she works for corporate job and she has experience a lot of things in her life.

I know Yelena from signing up to her Webinar course and I have learned a lot from her and she guides me in my personal/business self. Get to know her more in the questions I ask her down below and you will have a change of heart in your success.

“Take up one idea. Make that one idea your life–think of it, dream of it, live on that idea. Let the brain, muscles, nerves, every part of your body, be full of that idea, and just leave every other idea alone. This is the way to success.” –Swami Vivekananda

Some questions I ask:

  • Tell the audience a little about yourself?
  •  What was your dream in growing up?
  • Who is your hero?
  • You talk about your father in your blog… can you tell us how he impact your life?
  • How do you define success?

“If you don’t value your time, neither will others. Stop giving away your time and talents–start charging for it.” –Kim Garst

  • FOLLOW YELENA

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Tell the audience a little about yourself?

 My family came to the US from Ukraine when I was four. My parents came here with nothing, but the heart and dream for a better life for my two older brothers and myself. Growing up, I believed I had to follow this linear path – be an honor student, attend a four-year University, climb the corporate ladder. And so I did. I was in honor classes, received a BS in finance and have worked in investment management for the last 5 years.

On paper, I was supposed to be “happy.” Yet, I never felt more disconnected with my truth and my purpose in life. I had this deep burning desire in my heart to make an impact in the world, but I didn’t feel like I was making a difference. I had to learn how to unlock the source of power from within to honor myself fully and wholeheartedly in all facets of my life. It all boiled down to self-love and self-acceptance. I found my truth and make it a practice to be connected with it.

I started making drastic changes in my life. By doing so, I began aligning with my purpose and my path. One of those is coaching and starting my own business. Being my own boss in both my business and life while making a difference in the world by serving others fills me with the greatest JOY. That’s my purpose. Now, I AM happy.

What was your dream in growing up?

Growing up, I always dream of becoming a ballerina. The moment the music turned on in the studio or on stage, my body was filled with this heart expansion energy and freedom. Each movement, each leap, each turn was a creative expression of my soul flying. For those brief moments, the world melted away and I felt the strength and power of my body transcend into love. It will always be a passion of mine.

Who is your hero?

My heroes are the everyday heroes. My parents will always be my heroes for showing me unconditional love. But I also see so many heroes sprinkled within everyday life. The man who gives up his seat on the bus for an elderly or a mom with a child in her hands, the woman who gives a grieving stranger a hug, the man who gives a homeless man a few extra dollars for the soup he just spilled on the ground, the boy who protects another boy from a bully in school. Those that bestow acts of kinds when no one is watching simply because it feels like the right thing to do. This compassion and love unifies us all as one.

You talk about your father in your blog… can you tell us how he impact your life?

My dad was a very special person to me. He was always full of life and lit up a room with his presence. He always told me to be a strong, independent and compassionate woman. Ironically, I started to wake up to that inner strength and wisdom years after he passed away. Many of the lessons he taught my brothers and me growing up penetrated even deeper into my core – how precious and fragile life can be yet unwavering with grace. The biggest impact this continues to have in my life is being true to myself and living life from that truth.

How do you define success?

My definition of success has drastically evolved over the years. I now feel that if I achieve money, power, status or fame at the expense of my being true to myself and my relationships then I have completely missed my target. To me, living and speaking my truth, doing what I love, making a difference however large or small it is, IS living life with integrity. I have seen way too many people resigned or withdrawn in their lives because they felt limited or unable to pursue their deepest desires and passions. To me, that’s what life and success is all about.

What comic hero will you choose and why?

I recently had a dear friend of mine tell me that if she could be any super hero it would be Batman because in her words, “He was just a regular guy who wanted to help people.” That really resonates with me. But it would definitely be awesome to have some sort of flying power or ability!

What made you be a Life Coach?

I don’t like the coined phrase “life coach.” Rich Litvin described it best, “So, although I say I am in the miracle business, what I actually do is help my clients see their world differently. Because when you help them see their world differently, their world changes. When someone sees the world differently, they show up differently and they create results that looked impossible a moment before. That is a miracle.”

How do you want to further your business for people to join?

I love working with people who are inspiring or have an inspiring mission, are making or are ready to make a big impact in the world, they are fun and bring along a challenge. I work with people both individually one-on-one and in groups. We meet or talk. And miracles start happen.

In your coaching webinar you mission in writing a book. What is the book going to be about?

My book is about congruency – unlocking that source of power from within by honoring ourselves fully and wholeheartedly. Having an intention in business that is in alignment with our purpose. I also introduce using your energy and intuition to reclaim your True power in both your business and life.

What can some people gain from the book?

I hope people gain a new perspective on how to set an intention in the way they live their business and life. I feel people are opening up to Being the change they want to see in the world. Just because things have been done a certain way, they ask and explore ways to do it differently, make a bigger impact, bring people together and take better care of each other not at the expense of future generations. We’ve seen pockets of this here and there. I’m hoping the message inspires people to really take this responsibility seriously and hold themselves accountable for the actions they take. It all begins with YOU.

I know you like cartoon character just like me, but who is your favorite cartoon character and Why?

I was always a huge fan of bugs bunny. He was so clever.

What would you do if you had a Billion Dollars?

I have a dream to start a foundation that brings together entrepreneurs and individuals who want to BE the change we all want to see in the world – working on projects and missions that are inspiring to them by helping and serving others and our environment. Whether it’s building schools in other countries for refugees, helping families in time of need, feeding starving children, rescuing animals from cruelty, providing care for the homeless, providing education and protection for those who need it, moving from oil to solar as our main energy source, you name it. I feel our world is hurting and needs a lot of healing. However, I don’t believe a billion dollars is necessarily the answer. Just be it. Live it. But that’s what I would use a billion dollars for.

BONUS*****GIVE AWAY (free strategy session with Yelena Kaganovsky) just sign up on her Tumblr on getting help in your personal/business life.

What do you want to be known for by the end of the day?

I feel Beyoncé sang it best in her song “I was here.” Whatever manifests from my life, I hope I made a difference – somewhere, somehow.

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Idols Career with Mic, Podcaster, James Manning

James Manning is a successful designer, podcast, skateboarder that has grown into his works in his career. Him and his teammate hit number #1 on iTunes in sports recreation, and professional category. He has a great journal in learning his way as a child and growing to turning his skills into talent.

James and his teammate podcast is about skateboarders, people who are doing great in their career. They interview, and listens to their stories. The audience will get a kick out of this because we love hearing other idols background, accomplishments, and how they got were they are at.

Click on the podcast link down below and you”ll will learn a lot from the idols expressing their success. Check out his social media links, and listen to him on iTunes.

James, has worked in varies of jobs. He has reached his goals by drawing, defining himself, and took on leads in what he enjoys.

Quote:

Leadership is not about a title or a designation. It’s about impact, influence and inspiration. Impact involves getting results, influence is about spreading the passion you have for your work, and you have to inspire team-mates and customers. -Robin S. Sharma

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Questions I ask:

1. Tell me about your background and things you love to do?  Since I was very young, I was making things. I remember the first thing I ever made actually, it was a dinosaur made out of paper plates. I cut the plates and colored them to match what I thought dinosaurs looked like in my mind. I think I was 4 at the time. Since then, I have loved being able to make things. As a matter of fact, if I ever run into you at a party or convention, that will be my typical response to the inevitable question, “What do you do?”

Usually, I simply answer with, “I make things”. Its much easier then actually saying what I do, which would read more like a laundry list. Like many other serial entrepreneurs, I really enjoy juggling many projects and businesses all at once. Since making that paper plate dinosaur as a kid, I have ended up with a lot of varying types of projects and work experience. There’s no need to bore you with that laundry list of all my previous attempts, so here are only a few: I have been a skate shop store manager, fuel mechanic, music specialist, graphic/web designer, consultant, photographer, musician, product developer, and podcaster most recently.

Today I do consulting for a few companies and am the Creative Director for the Dallas design company, Royal Deca. RD started in my bands garage, alongside lead vocalist Richie Salazar, designing flyers for upcoming shows and events. Local venues, artists, musicians, and businesses took notice of these attention grabbing flyers, and started requesting some of their own. After years of varying projects and new talent added to the roster, the Royal Deca design company was born. The Royal Deca team members are all skateboarders, with an eye for innovation. We are a 100% skateboarder owned and operated company, with a mission to help skateboarders and the industry of skateboarding in any way we can.

2. When you were a kid, did you like skateboarding? Who is your ideal in skateboarding? I started skateboarding when I was like 16, which is considered very late these days. For example, my nephew has been on a board since he was 2, and many kids are starting around that age now. I was hooked on skateboarding once I saw the tricks that could be done. “Round 1: Rodney Mullen vs Daewon Song”, the skate video, changed everything for me. I fell in love with everything about street skating, since that video was really innovative for that type of skateboarding. I used to record my favorite music videos on my parents VCR back in the day, and just watch them over and over. So once I saw skateboarding videos, which use music and clips together, I was going crazy shooting videos of my own. My group of friends. my brother, and I skated every day without question for a long time. Skateboarding was life, and it still is for me. Don’t get me wrong, I am not good, at all. But I love it.

3. Who is the most influence person you podcast? Why? When I first started to listen to podcasts, I listened to Earwolf on a daily basis. It is a comedy network that makes unique podcasts under the umbrella of comedy, but with different types of shows. I listened to their shows using my headphones at various jobs, so entertained, and day dreaming of being able to do one of my own someday. Many years later, and after we started our own show, The Skate To Create Podcast, I was able to interview one of the founders of the Earwolf network, Jeff Ullrich. He is someone that I respect immensely, and really tried to emulate. It was such a thrill for me. I never thought in a million years that he would ever agree to be interviewed on our show, but hey, like he always says, “You gotta just ask”.

4. What is your position and responsibility in working at Royal Deca? As the head geek and creative lead on most projects, I spend most of my time brainstorming, creating graphics, shooting and editing video, skateboarding, painting, sketching, and developing original content for several brands at a time. I strive to be a rare combination of marketer and designer, which helps generate more for compelling content creation. As the Creative Director, I feel it is my role to handle both the technical and artistic aspects of our work with clients. When a problem calls for an innovative solution, I try to be the ‘go-to person’ for the answer. My daily mission is to inspire everyone to work to the best of their ability and encourage them to think outside the box.

5. Did you ever had any failures in your career? What did you gain from this? So many. Like I said, I have had many varying projects and businesses started. So of course, failures come with that. The best part about being a skateboarder, is that you get to practice falling down and picking yourself back up. Every time you go for a trick, there’s a chance that you will not aim correctly, or be going at just the right speed, and then you fall down. And a lot of times, it really hurts. Business is very much like that too. Which is why I feel that skateboarders make the best entrepreneurs and freelancers. They get it. Falling down is gonna happen, to all of us. Its all about not “staying down”. One way or another, you have to find a way to get back up again.

6. What can you tell him/she that is following their dreams? Just that anyone can do it. If you would like to follow your dreams, I think it all starts with defining exactly what those dreams are, WRITING THEM DOWN, and then taking small steps every day. I cannot emphasize the writing it down part enough. As pointless as it may seem, try it. It works just as much as “to do lists” do. Think about what you are passionate about at the moment. If you are passionate about something in particular, listen to a podcast or two about it. You might find that there is a whole community of people that are just as fascinated in that subject also. You will have an immediate bond with that community, and can start your world domination strategies together.

Skate To Create Podcast
CLICK HERE TO LISTEN ONLINE:
CLICK HERE TO LISTEN ON iTunes: 
CLICK HERE TO VIEW WEBSITE: 
Royal Deca Design
http://www.royaldeca.com/

Quote:

Inspiration for my music just comes from, you know, my life -experiences. – Avril Lavigne

tweet and share if you like this quote.

Conclusion

To everyone that is reading this take charge in your life and write down your goals for you can pursue them to become a better you in your life. If you’re serious, you will take charge now and do something about it. Please ask for help in any situation you’re in. If someone say’s “NO”. move on to someone to give you a “Yes”. Please read my other posts by learning other people success stories. Something will click in your mind that you want to chase after your dreams. Don’t hold on excuses, and complaining. Look into magazines, search keywords on internet on what you’re looking for. Please comment down below, share, email to friends.

Thanks for reading!

Photo Credits: 
IMAGES 1 and 2 – Photo credit: James Daniels
IMAGES 3 – Photo credit: John Campbell
IMAGES 4 – Photo credit: Vincent Theolier
IMAGES 5 and 6 – iTunes Rankings for STC Podcast

Leaders in their Career: Art Director Mission

If you miss this blog in December 2014. Read this amazing post in Leaders in their Career: Art Director Mission.

Brown Skateboard

BrendanRoundTown

This is the second blog in featuring someone in their career. Check out part one with more questions answered!

I learn everyday to keep up with social media, technology, news and more things that is going on in this world. I read magazines on how people became millionaires from being broke. I like reading interesting things that will be a good seed in my life. It shows me I can keep pursing my dreams no matter where you’re from.

I freelance in doing graphic design for a while this year in 2014. I only worked with three clients to gain experience. I always wanted to know how to work with clients in my field. I had challenges as I worked with them. I stayed my core, and was patient in doing their projects. What I have gain in doing their work is working smarter, being patient, having invoice ready, following…

View original post 609 more words

Leaders in their Career 4: trick, flip, trunk wheels, All I Need Skate Anthony Shetler

This is the 4th blog of me featuring someone in their career. Check out the previous blog post by just strolling down below. In this blog, you will be reading about pro skater Anthony Shetler, and watching an inspirational video about motivation. View his links down below to know more about him.

Having a skateboard community is a great place to free yourself and get away from negativity. If you ever watch skateboarders doing their own tricks on the streets and doing other physical things that will blow you away. you came to the right place. I can go on about skateboarders on doing their thing but they can do a lot that we haven’t seen in sports.

Of course, they go to contests, and huge crowd events. But they can show you some moves and tell you there back story on how they made the leads, and became entrepreneurs. They’re successful because they put in the work to get results from their fans.

Why are we not putting in our work everyday? It can be many things. But it’s up to us to be successful. Why? If you want to go far in life you have to put in the hours and time.

Quote my grandma from N.C told me: No one is not going to give you a job, or anything, if you don’t apply yourself.

Life is crazy sometimes. We don’t know what our future is going to go. We get stuck and don’t know what we want out of life. Some of us want to get rich over night, but few don’t because they want to add value to their market and drive in customers to know their work.

Motivational video base on our fear when we don’t know how to move forward.

Great Video to Watch

I am featuring pro skater Anthony Shetler. I have hand-pick the questions and he answer it to share with all of you. If you’re reading this please STOP and write down your dream for your life. If 2015 year is not going to get you no where, look around you and see where other people are doing with their life that you seen years ago. Something will change your mind.

1. Tell us briefly about yourself? My name is Anthony Shetler and I’m a professional skateboarder who runs his own brand All I Need skateboards.

2. What do you talk about in The Shelter Show podcast? Explain to audience? I invite interesting people from all walks of life to come on my podcast and discuss their passions.

3. Favorite terrain to skate? Boston and NYC are my favorite places to skate.

4. Tell us how it is being pro skateboarder doing different events? I love Skateboarding, I’ve dedicated my whole life to skateboarding. having the chance to be a pro skater has allowed be to travel the world and meet some of the most amazing people.

5. What can you tell a skateboarder that is going after his/her dreams in this profession? Make sure you really love the simple act of skateboarding!

Anthony Shetler links to check out:

https://twitter.com/anthonyshetler

https://www.facebook.com/anthony.shetler1

http://instagram.com/anthonyshetler#

www.allineedskate.com

To learn is to be educated and pick up the pieces to go after your dreams. If we don’t, then we become failures in our own success. Thank you for taking the time reading my 4th career success blog. Go and share my blogs, and social media with your friends and family. Tell me in the comment below in one word your dream.

Credit Image: http://pixabay.com/en/skateboard-skater-sport-radical-423803/

Credit YouTube: https://www.youtube.com/watch?v=NjjYVROiJIA

Leaders in their Career 3: Graphic Designer Takes Over

Jacob Cass

As a graphic designer you experience a lot when you start to work in career jobs, working for clients, and doing pro-bono work. A lot of people in this field have experience in working hard, and working on complicated projects. I heard of so many stories that young and older professions go through to keep their job to do it right.

We have to keep a balance in our lives to be happy, get sleep, laugh with friends and family and share our love to other’s. Some people in the graphic design world had it very tough because some didn’t have a life, but it’s some who balance out their life to cherish the people and things around them. It’s so many authors, speakers, that talks about living a healthy life. I agree, I want to live a good life to stay focus, be happy, and balance my work of time with people I love.

If you feel that you hate your job. Do something that makes you happy and find amazing people to help you along the way.

Here is a list that might be helpful:

  • Hobbies- This is something that you do all the time and not aware of it. (Hint: Football, Video Game, Coaching, Teaching).
  • Team- Being a player on the field, interacting with team to come up with a plan.
  • Projects- Solve a problem, research search engine, talk to mangers and supervisors in retail store, workshops.
  • Home- Food-Maker, Art and Craft, Daycare, Web Developer, Bible Study, much more to this.

Find what you really want in a job. Then, write it down on a piece of paper to set your goals.

Today, I feature in my blog is Jacob Cass. His a well-known graphic designer that does public speaking, design work in what he loves to do and so much more. Here are the questions that he answer.

1. Tell me about yourself and how long have you been doing graphic design? I’m a graphic designer from Sydney, Australia currently living in New York and I specialize in logo design, branding, web design and more. I run a blog and design studio called Just Creative and a logo award scheme called ‘Logo of the Day. I’ve been doing design since 2005 and professionally, since 2009.

2. What set you apart from other’s that been in the field for so many years? I think everyone is unique in their own way, however what has really boosted my career is my blog and social media which has built up my personal brand and client base. My site Just Creative really is the backbone of my business.

3. What do success means to you? Explain? Success comes on so many different levels but what it comes down to is how you evaluate yourself… to your goals, your happiness and overall well being. I was fortunate enough to have a loving upbringing and right now am living the good life… but that’s not to say it could not be any better. It could always get better, and it could always get worse too.

4. What did you do when you finish college and how can you tell a student that is looking for work in field of study? I finished studying in 2009 and luckily already had a job lined up before I had finished studying as I was offered a job (via Twitter) for a NYC design studio about 6 months out from graduation. I accepted the job and moved from Sydney to New York as soon as I finished. More on that story here: http://justcreative.com/2009/07/24/aussie-goes-nyc/

I know this doesn’t really give advice on how to get a job, but it does show that if you put your head down and focus on your studies, doors will open. Just keep at it. Here is an article for more advice: http://justcreative.com/2009/01/21/advice-for-graphic-design-students/

5. How did you get motivated to work in your field and other projects? Motivation comes naturally as I am passionate about design, typography and creating things in general. I also try to travel as much as I can to keep things fresh, which in turns means you have more energy to stay motivated.

Jacob Cass Social links: 

http://justcreative.com

 http://logooftheday.com

www.facebook.com/justcreativedesign,

www.twitter.com/justcreative,

 www.dribbble.com/justcreative 

If you’re reading this blog, comment down below and do something about your career. Start taking action in what you really want out of life and you will go far in meeting with the right people around you. Thanks for reading.

Leaders in their Career: Art Director Mission

This is the second blog in featuring someone in their career. Check out part one with more questions answered!

I learn everyday to keep up with social media, technology, news and more things that is going on in this world. I read magazines on how people became millionaires from being broke. I like reading interesting things that will be a good seed in my life. It shows me I can keep pursing my dreams no matter where you’re from.

I freelance in doing graphic design for a while this year in 2014. I only worked with three clients to gain experience. I always wanted to know how to work with clients in my field. I had challenges as I worked with them. I stayed my core, and was patient in doing their projects. What I have gain in doing their work is working smarter, being patient, having invoice ready, following up, and redoing their work that needed a change. I was ready and sure of myself to work with clients because of my gust feeling.

In the past, I wasn’t ready at all. I was given a freelance project that a Realtor wanted me to work on in his upcoming project. I set in the coffee shop and listen to his ideas. I was a beginner. As I went to my college the following day. I started working on his work. I came up with my own ideas in drawing colorful, black and white bicycles with tools that came in mind. I had 5 pages with drawings and I scan all of them. I was so excited! I send over all the work I did for him. Then he send an email back stating it wasn’t what he was looking for. I was devastated, and didn’t understand. I later, understood that everything is not for you. It’s for someone else. I learned my lesson as a graphic designer. I took notice of a lot of things I was doing wrong because someone told me or I took notice of it myself.

Lesson here is not to give up on what you’ll not ready for. Be prepared, and get someone to guide you to what you’re lacking in. If not, teach yourself because it will matter at the end.

Today feature is a art director opens up about his success in past and present. Here are questions he answered in his career.

1. Please could you tell us briefly about your education/career background?  I originally went to school for photography but started messing around with the computer and getting more into doing design work. I ended up moving out to Portland, OR to attend school at PNCA where I studied design. In between all that was a lot of trial and error and a lot of long nights screen printing at ABC No-Rio in NYC.

2. What compels you to design and what do you do on your free time at work? What compels me to design is the same thing that got me into photography. Being able to tell a story or convey a message across to people. A lot of my freelance stuff that ends up as shirts is usually just whatever is floating around in my head at the time. I don’t really ever have free time at work but I usually will check a few websites throughout the day.

3. What do you enjoy in being a Art Director at Duane Road Group? My job at Dune Road is great, it is a very far throw my normal work and is pushing me in a different direction than I am used to. The challenge of working with a different type of client is fun.

4. Did you fail some-point in your career. If so, How did you overcome it? Almost every single day I feel like I am failing ha ha. It’s hard doing creative work and it has it’s ups and downs. The best way to overcoming it is going to a regular job and realizing how awful it is.

5. What advice can you give someone who is starting out in their career?  If you are just starting out expect to make a lot of mistakes and pay attention to everything around you and take influences from a lot of different sources.

Brendan Vail works on more projects on the side. To check out his video view it here.

If you’re reading this blog please share it with other’s. Don’t just stop by and read. Write your story in your career about your success breakthrough.

Leaders in their Career

This blog feature is short in answering questions in people careers. Are you ready? So am I. This blog will continue as I gather more people to join the career blog.

When I was in elementary school I was very active in sports. I join the Special Olympians and sign- up when my teacher told me about the exciting things that happens when we anticipate. I was in the 5th grade. I was living in Washington D.C where I was born and rise.  I didn’t know sports was very rough, playful, and can earn awards. I was a  very shy girl that didn’t have a clue in interacting with other kids in sports. My teacher persuasive me in doing different kinds of sports in this journal.

For myself, I was scared, and didn’t know what I was getting into. But I took a chance and tried it out.

I loved it!

When me and my team from my classes started we all had to be in a parade on an track and field ground with other student’s from other schools in the district and out.

Sports I have been in is swimming, track and field, volleyball, softball, skating.The best thing in all these sports I join is that I receive gold/silver medals with lots of certificates. The sad news is that when It was time for me to graduate and get transfer to another school in starting junior high school. All my medals, certification got burned in my grandma apartment where I live. But I still have memories and know what I did to love sports and tried something that I never thought I couldn’t do.

Today feature is a athletic open up about his success. Here are questions I told him to answer in his career. Hope you go back home thinking what you want to achieve in your goals.

Justin_chrisopher

My name is Justin Christopher, I am the Head skateboard instructor and skate camp counselor at Smugglers Notch Resort when the summer time hits Vermont, and the Terrain Parks Supervisor at Jay Peak Resort when things freeze up. I’m going on 3 years at both places. I got into these career paths because skating and riding are my passions. I want to use these passions for a way of life, work, and getting involved with the community. Over the years I have also done a lot of volunteer work to re build my home skate park, raise money for foundations and organizations of choice, and give the community events and activities to do.

justin_chrisopher

1. Why do you love skateboarding, and snow boarding?
I love these two sports because they truly center my mental being and give me my individuality. They are what separates me from the negative world and my well being. An escape some can call it.

2. What is your goal for 2015 in your career?
My goal for 2015 is to better promote myself and find different places to seek out work in these fields to gain more experience/knowledge and connections.

3. Did you fail once in your life to do what you enjoy? explain.
I honestly can say i’ve never failed at doing what I enjoy. I have failed trying other things but when it comes to my happiness and enjoyment out of life, I don’t mess around. If your happy, life is good.

4.Why should your audience get to know you in your business?
I am extremely passionate about it, and want to progress with the industry. I will do what ever it takes to make a difference in my career paths. I always want to see through the next step in bettering myself and the industry.

Justin Social Media: LinkedIn

Thank you for reading this blog. If you like this give feedback and don’t be shy to share to your friends, family, and colleagues.